• ALL BOOKS
  • New Products Management | 11th Edition

New Products Management | 11th Edition

  • PRODUCT CODE : 9789389949810
  • CATEGORY: Reference Books
  • ISBN-13:
  • PAGES: 546
  • DIMENSIONS:
  • LANGUAGE: English

New Products Management | 11th Edition

Rs. 850.00

Publisher :MCGRAW-HILL
  • Reference Books
  • English
  • 546 PAGES

New products management, now in its eleventh edition, is a comprehensive textbook on New product development and management. The book takes the management approach with the perspective of marketing. The text is interspersed with real-life examples and take-aways for practicing managers apart from providing a great many “best practices” of various industries. Also, the various stages of the new products process have been discussed in detail..

New products management, now in its eleventh edition, is a comprehensive textbook on New product development and management. The book takes the management approach with the perspective of marketing. The text is interspersed with real-life examples and take-aways for
ng managers apart from providing a great many “best practices” of various industries. Also, the various stages of the new products process have been discussed in
Read More
  • PRODUCT CODE : 9789389949810
  • CATEGORY: Reference Books
  • ISBN-13: 9789389949810
  • PAGES: 546
  • DIMENSIONS:
  • LANGUAGE: English

Other Books From The Same Category

Sparsh Hindi ( Part - 1 ) Class 10 Sadhana Study Material
sparsh hindi ( part - 1 )... AUTHOR'S NAME:

516.00

PW CBSE Question Bank Class 10 English & Literature with Concept Bank, Chapterwise and Topicwise Past Year Questions with Solved Papers for Board Exams 2025
pw cbse question bank cla... AUTHOR'S NAME:

449.00

PLUS TWO COMPUTER APPLICATIONS | EXCEL
plus two computer applica... AUTHOR'S NAME:

185.00

Oswaal CBSE Question Bank Class 12 Chemistry, Chapterwise and Topicwise Solved Papers For Board Exams 2025
oswaal cbse question bank... AUTHOR'S NAME:

630.00

Stationery Books